TY - BOOK AU - Siegel, Eric AU - TI - Predictive Analytics SN - 9781118356852 U1 - 303.49 CY - U.S.A. KW - Social sciences KW - Psychology N2 - In this rich, fascinating—and surprisingly accessible—introduction, leading expert Eric Siegel reveals how predictive analytics works, and how it affects everyone every day... Why? Predictive analytics reinvents industries and runs the world. Read on to discover how it combats risk, boosts sales, fortifies healthcare, optimizes social networks, toughens crime fighting, and wins elections UR - https://data.thuviencodoc.org/books/16542/4.jpg ER -