Eat mor chikin <subTitle>Inspire more people</subTitle> </titleInfo> <titleInfo> <title/> </titleInfo> <name type="personal"> <namePart>Cathy, S. Truett</namePart> <role> <roleTerm authority="marcrelator" type="text">creator</roleTerm> </role> </name> <name type="personal"> <namePart/> <namePart type="date">(1921-2014)</namePart> <role> <roleTerm authority="marcrelator" type="text">creator</roleTerm> </role> </name> <name type="personal"> <namePart/> <role> <roleTerm authority="marcrelator" type="text">creator</roleTerm> </role> <role> <roleTerm type="text">Author</roleTerm> </role> </name> <typeOfResource>text</typeOfResource> <originInfo> <place> <placeTerm type="code" authority="marccountry">8:4</placeTerm> </place> <place> <placeTerm type="text">U.S.A</placeTerm> </place> <publisher>Looking Glass Books</publisher> <dateIssued>2002</dateIssued> <issuance>monographic</issuance> </originInfo> <language> <languageTerm authority="iso639-2b" type="code">0 e</languageTerm> </language> <language> <languageTerm authority="iso639-2b" type="code">ng</languageTerm> </language> <physicalDescription> <extent>200tr.</extent> <extent>Hardcover</extent> <extent>22cm</extent> </physicalDescription> <abstract>Put two cows on a billboard with a bucket of paint and a brush, and they'll create some unexpected opportunities. In 1995 we gave the cows responsibility for taking the message of Chick-fil-A to the public. Five years after they painted their first billboard, `Chick-fil-A` had doubled its sales volume, achieving annual sales of more than</abstract> <note type="statement of responsibility">S. Truett Cathy</note> <subject> <topic>Fast food restaurants -- United States -- History</topic> </subject> <classification authority="ddc">650.1</classification> <classification authority="ddc">S111-C36</classification> <identifier type="isbn">1929619081</identifier> <identifier type="uri">https://data.thuviencodoc.org/books/ImageCover/2022/9/28/_36693750_140.jpg</identifier> <location> <url displayLabel="Cover Image">https://data.thuviencodoc.org/books/ImageCover/2022/9/28/_36693750_140.jpg</url> </location> <recordInfo> <recordContentSource authority="marcorg">1</recordContentSource> <recordCreationDate encoding="marc">2022-0</recordCreationDate> <recordChangeDate encoding="iso8601">20260119070747.0</recordChangeDate> </recordInfo> </mods>