| 000 | 01448nam a2200325 a 4500 | ||
|---|---|---|---|
| 005 | 20260119071515.0 | ||
| 008 | 2024-10-24 13:18:54 | ||
| 020 | _a9780143115267 | ||
| 041 | _aeng | ||
| 082 | _a330.019 | ||
| 082 | _bT365-R51 | ||
| 100 | _aThaler, Richard H. | ||
| 100 | _d1945- | ||
| 100 | _eAuthor | ||
| 110 | _aRichard H. Thaler , Cass R. Sunstein | ||
| 245 | _aNudge | ||
| 245 | _bImproving Decisions About Health, Wealth, and Happiness | ||
| 245 | _cRichard H. Thaler , Cass R. Sunstein | ||
| 260 | _aU.S.A. | ||
| 260 | _bPenguin Books | ||
| 260 | _c2009 | ||
| 300 | _a312tr. | ||
| 300 | _bpaperback, illustration | ||
| 300 | _c21 cm | ||
| 520 | _aNudge is about how we make these choices and how we can make better ones. Using dozens of eye-opening examples and drawing on decades of behavioral science research, Nobel Prize winner Richard H. Thaler and Harvard Law School professor Cass R. Sunstein show that no choice is ever presented to us in a neutral way, and that we are all susceptible to biases that can lead us to make bad decisions. But by knowing how people think, we can use sensible “choice architecture” to nudge people toward the best decisions for ourselves, our families, and our society, without restricting our freedom of choice. | ||
| 650 | _aPsychology | ||
| 856 | 4 |
_uhttps://data.thuviencodoc.org/books/15652/249.jpg _yCover Image |
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| 911 | _aLê Phước Thắng | ||
| 957 | _aTVCD 2024 | ||
| 999 |
_c15503 _d15503 |
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